Our Audience

Our Audience

Our aim is to capture the curiosity of shoppers and entice them to explore our portfolio of the most unique and memorable shops around the world that will make them want to linger; shops that will make them leave wanting more.

We have attracted a quality audience of global shoppers. Our core reader is affluent, informed, intelligent and well-travelled. Readers immerse themselves in all things shopping no matter where they are in the world – Australia, Singapore, the USA, France, Canada or the UK.

The largest group of readers are between 25 and 34 years of age, however, our readers vary from teen shoppers, to families, to those well into their retirement. From those that travel just a handful of times to those that book over ten breaks in a twelve-month period, what our readers have in common is the expectation of unforgettable shopping experiences.

Facts & Figures
• 10,000+ unique visitors per month
• 40,000+ page impressions per month
• 11,000 registered active users from 50 countries
• 75% female, HNWIs
• Featuring 21 destinations in Asia, Australia & the USA
• Facebook: 6K followers
• Pinterest: 2K followers
• Instagram: 9k follower


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